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Benefits of creating an "Areas" section on real estate websites: useful information and SEO improvements
13 November 2020

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Does your real estate agency offer properties for sale in a specific location? If so, you will be interested in adding an "Areas" section to your real estate page to inform your clients about the characteristics of the area : gastronomy, climate, beaches, golf courses, monuments, etc. In addition to being an informative section, it will help you improve the SEO aspect of your website.

If you don't know how to include this new section on your website, at Mediaelx Lets-INMO we make it easy for you. We have a powerful, simple and easy-to-use real estate CRM from which you can make any change without complications. We explain how to do it step by step:

  • Step 1 : Create a new area

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A) Select the category ZONES / AREAS

B) Next, click on the "costs" button

C) Add the coast that interests you

  • Step 2 : Add content in the 4 fields

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A) General

✅ Add properties in the area: properties in Ciudad Quesada, Torrevieja ...

✅ Name of the coast: Costa Blanca, Costa Cálida, Costa del Sol ...

✅ Write the text with an adequate description

B) Images

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✅ Insert an image gallery to beautify the text

C) Google Maps
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✅ Locate the area you are going to create on the map

D) Search engines

✅ Title

✅ Meta-description

✅ Keywords

Once all the fields have been completed, click on the "Insert" button. Ready! You will already have created a section on your real estate website that will add value to the client and benefits in SEO positioning .

6 recommendations to improve real estate SEO from the "Areas" section

Before writing about an area, province or locality, you will have to take into account several aspects at the SEO level. If you want to find the perfect balance to create customer-friendly and Google-friendly content , follow these tips:

✅ Write a captivating title with the keyword

Divide the text into paragraphs : H2, H3 ...

Add keywords that are related to the area: "properties for sale in Costa Cálida", "new construction villas in Torrevieja", etc.

Use bold to highlight the most relevant aspects

Add a list of points to order the information

✅ Insert internal links that lead the user to visit other web pages

✅ Insert quality images in the text and add the ALT tag to them

✅ Include a final video that describes the place in a more visual way

Do you have any doubt? We inform you extensively about the functionalities of our real estate CRM

If your real estate agency specializes in a specific area and you would like to climb positions above the competition, start by including a section on "Areas" on the web . Our real estate CRM includes very intuitive functionalities that will help you create the section of coasts, provinces and cities in a few seconds.

At Mediaelx Lets-IMO we provide you with the necessary tools and means so that your real estate website is 100% optimized . If you are interested in including attractive and quality content, you can always go to our SEO specialists.

You can find us at Calle Vicente Blasco Ibáñez, 58 03201 Elche (Alicante). If you prefer to contact us from your place of work or home, you can also do it:

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