Speed, a factor of great importance to improve your web

Speed, a factor of great importance to improve your website.

21 May 2014 | Actualidad

The loading speed is a factor to keep in mind to get the most from our website. At Mediaelx Web Design we know how important it is to have a fast and agile website; therefore we create websites able to be opened in the shortest possible time.

We all know that patience is not an important value in modern times. All we want to access in a faster way to the latest information. Our website should be adapted to the habits of Internet users' behaviour and prospects of our business.

In the event that our website becomes slow, the immediate effect will be the loss of traffic (to the delight of our rivals). However, if you have an online shop, the consequences go beyond to incur a direct loss of sales. When it comes to e-commerce, all the help to get sales are few and a slow website represents the worst scenario.

The blog Tecnología Pyme recently dealt this issue and pointed a quite right example that highlights the importance of loading speed. This is the case of Amazon. The online sales giant estimates that a 100 millisecond of delay in the opening of its web implies a loss of 1% in incomes. This example can be extrapolated perfectly to companies with a lower volume of sales.

A second effect of the slow loading speed is referred to the Search Engine Optimization (SEO). Search engines try to simulate human behaviour and they know well that a slow website is not fully optimized web. Therefore, all efforts to climb positions in search results may be offset significantly if our website or online store is not fast enough.

From Mediaelx Web Design we work to make possible that the websites hosted on our servers enjoy the highest speed and give the most to our customers. Do not hesitate to contact us if you want to know more about our web design and online marketing services.

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