Facebook ▷ Social Networks for real estate | Community Manager

4 advantages of having social networks for your real estate

14 November 2019 | Social Networks

Social networks are great tools for professionalizing a business. What was previously considered as a social channel between two or more people or acquaintances, has become a valuable mechanism for interaction and contact with customers.

Most real estate agents already have their own profiles, but many do not have a proper management and others believe they are not important for the success of their company. Here we provide 4 advantages that your real estate company could acquire by having social networks.

1. Brand recognition

Having your social networks open will allow you to provide more accurately to your customers what you are, what you offer and where you offer it. Use a professional and close tone in the description of your brand and you will transmit confidence and security to your clients and potentials.

2. Find your potential customers

Social networks allow you to know the likes and interests of your followers. You can research, do surveys, or search by keywords, beforehand to find out which social networks are the ideal ones to open. Once you determine which channels to open, you can create publications to convert those potential customers into end customers.

3. Creation of valuable content

To achieve the objective that a real estate company proposes when creating its profiles on social networks, you have to publish quality content, which helps to capture the attention of your followers.

You can choose different themes and ways to create content: images, videos, infographics, blog ... Enrich your social networks and you will get the desired results.

4. Increase in website traffic

If you manage to make optimal management of your social networks, your web page traffic will be increased. It is one of the main advantages of having social networks. If you publish content describing a product and service and constantly facilitate contact or extension of information, more users will land on your real estate website.


Do you want to boost your social networks but can't spend time? It has Mediaelx

If you want your real estate agency on the Costa Blanca or Costa Cálida to improve your professionalism in social networks, we recommend you to have our Social Media expert.

We can take care of designing a corporate profile, updating your channels periodically, publishing optimized and rich content and designing advertising campaigns (Social Media Ads).

If you want to know more information about our social media management service for real estate, do not hesitate to contact us:

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