There are projects that are not built overnight. They are strengthened over time, through consistent work and well-considered strategic decisions.
Sweet Homes has trusted Mediaelx since May 2017. Over the years, we have supported their digital evolution, adapting to market changes and new ways people search for homes. And now, in January 2026, they begin a new chapter with the launch of their redesigned website.
This is not just a visual refresh. It’s a complete experience upgrade.
A cleaner, more modern design aligned with their identity
The starting point was clear: if the agency evolves, its image should evolve too.
We developed a more minimalist and organised redesign, removing unnecessary elements and giving priority to what truly matters — the properties and the service.
The new website:
- Strengthens their corporate colours and visual identity
- Maintains consistency across all sections
- Organises property types into clear, well-structured cards
- Includes visible and natural calls to action
- Makes contact easier through simple, accessible forms
The result is an intuitive browsing experience, where users find what they need without friction.
Designed for their real audience
Sweet Homes mainly works with buyers looking for homes in inland areas of Alicante province — a profile that values clarity, organisation and trust.
That is why the new structure prioritises:
- Direct, well-organised information
- Clear property listings
- Visible access to professional advice
- Simple, well-connected menus
A design that reinforces their positioning and conveys the solidity of an experienced agency.
100% mobile optimised
Today, most buyers search for homes on their phones. That’s why the new design is fully optimised for mobile:
- Smooth thumb navigation
- Visible buttons and clear calls to action
- Fast, simple forms
- Optimised loading speed
The experience is just as solid on desktop as it is on a smartphone.
Website + Mediaelx CRM: a structure built for better workflow
The new Sweet Homes website doesn’t work in isolation. It connects directly with the Mediaelx real estate CRM, creating a complete ecosystem.
This means everything is integrated:
- Property management from a single environment
- Automatic portal publishing
- Contact and enquiry control
- Organised client tracking
- Full synchronisation between website activity and office management
- Etc.
The goal is to have a system that simplifies daily work, allowing more time to focus on what matters most — selling and advising.
The Mediaelx Website + CRM enables Sweet Homes to work more efficiently, keep their database organised and optimise every opportunity generated through the website.
Technology and collaboration: the combination that makes the difference
One of the key aspects of the project isn’t immediately visible, but it’s strategic.
We strengthened their collaboration system through:
- XML property sharing with partner agencies
- Direct integration with the Mediaelx MLS
In today’s market, working as a network makes all the difference.
More available listings. More sales opportunities. Greater shared visibility.
A modern website needs a strong cooperation structure behind it.
A long-term partnership
When an agency commits to continuous improvement, the results show. Since 2017, Sweet Homes has trusted Mediaelx to support their digital development, and this new website is another step in that ongoing strategy.
Greater clarity, better structure, stronger collaboration, and tools ready for today’s market.
And as every new phase deserves its moment, the Mediaelx Surprise Box was there to celebrate too.
Thank you, Chary and Dave, for once again trusting our team.
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